(£) GBP
  • (€) EUR

Wales Perfumery Events: Christmas 2026

Lots of you have been asking where you can find me in person this festive season, so here is my schedule of Wales Perfumery events. I’ll keep it up to date as new dates are confirmed, so it’s always worth checking back.

Meeting you face to face is one of my favourite parts of the year. At a fair, you can smell a fragrance on your own skin, ask me about the materials in it and take your time choosing. That matters with perfume, because a scent on a blotter and a scent on your wrist two hours later can be very different things. So come and say hello, try a few things and tell me what you love.

Wales Perfumery market stall with fragrance bottles and home fragrance products on a table
Come and find me, my perfumes and my home fragrances at a fair near you this autumn and winter.

Wales Perfumery Events
Christmas 2026 At A Glance

  • Friday 2 and Saturday 3 October
    Cotswold Life Home & Gift Show, Cheltenham Racecourse
  • Saturday 10 October
    Welsh Autumn Market, London Welsh Centre
  • Tuesday 10 to Saturday 14 November
    The Pop-Up Perfumery, 41 Store Street, London
  • Saturday 14 and Sunday 15 November
    Christmas Fair, The Rolls of Monmouth Golf Club (my team will be there while I’m in London)
  • Monday 30 November and Tuesday 1 December
    Royal Welsh Winter Fair, Royal Welsh Showground, Builth Wells
  • Saturday 12 December
    Hay Christmas Fair, Hay Castle
  • Any time
    shop online at walesperfumery.com

October: Cheltenham and London

Cotswold Life Home & Gift Show, Cheltenham Racecourse
Friday 2 and Saturday 3 October, 10am to 4pm

This is the very first Cotswold Life Home & Gift Show, and I’m delighted to be part of it. It brings together artisan makers, home and interior brands, gift retailers and food and drink producers across several of the racecourse’s halls. There is free parking on site and under 16s go free, so it’s an easy day out if you’re starting your Christmas shopping early.

Welsh Autumn Market, London Welsh Centre
Saturday 10 October, 10am to 5:30pm
157 to 163 Gray’s Inn Road, London WC1X 8UE

A little piece of Wales in the heart of London. Over 50 Welsh traders fill the London Welsh Centre for the day, and this year the market is part of Bloomsbury Festival 2026. Rather than charging for entry, the Centre asks for a suggested £5 donation when you book, which you can adjust. Well-behaved dogs are welcome too. You certainly don’t need to be Welsh to come along. If you are Welsh and far from home, I’d especially love to see you.

Louise of Wales Perfumery holding a Reserve Best Christmas Gift Stand certificate at the 2025 Royal Welsh Winter Fair, beside a man in a tweed jacket, in front of her festive stand with greenery, candles and shelves of perfume boxes.
Picking up Reserve Best Christmas Gift Stand at the Royal Welsh Winter Fair 2025. I can’t wait to be back this year.

November: London, Monmouth and the Royal Welsh Winter Fair

The Pop-Up Perfumery, London
Tuesday 10 to Saturday 14 November
41 Store Street, London WC1E 7DB

This one is close to my heart, because it is all about perfume. The Pop-Up Perfumery brings independent fragrance houses and the retailers who champion them together under one roof for a few days. It’s now on its third edition, and it’s a rare chance to meet the people who actually make the fragrances you’re smelling. Bring your curiosity and your questions. I’ll happily talk you through the materials and ideas behind each of my fragrances, and help you find the one that feels like yours.

Christmas Fair, The Rolls of Monmouth Golf Club
Saturday 14 and Sunday 15 November
The Hendre, Monmouth NP25 5HG

While I’m in London for The Pop-Up Perfumery, my lovely team will be flying the flag closer to home at The Rolls. This fair is right on our doorstep in Monmouthshire, in a beautiful setting, and it’s a lovely place to browse gifts from local makers. Do pop by and say hello to them. They know the collections inside out and will happily help you choose.

Royal Welsh Winter Fair, Royal Welsh Showground
Monday 30 November and Tuesday 1 December
Llanelwedd, Builth Wells LD2 3SY

The Winter Fair is one of the great events of the Welsh year. It’s a celebrated prime stock show, with a food hall full of Welsh producers and hundreds of trade stands for Christmas shopping. Advance tickets are on sale now through the Royal Welsh Agricultural Society. Wrap up warm. If you want a fragrance to match a frosty showground, ask me to show you Iverni and its ice accord.

Wooden shelves at a Wales Perfumery event stand, lined with scented candles in gold-lidded jars, amber glass bottles of hand and body wash and lotion, and smaller fragrance bottles, labelled Floral, Spices and Citrus.
Candles, hand washes and lotions in Marine, Floral, Spices and Citrus make thoughtful gifts, and Spices is made for the festive season.

December: Christmas Fairs in Hay-on-Wye

Hay Christmas Fair, Hay Castle
Saturday 12 December
Hay Castle, Oxford Road, Hay-on-Wye HR3 5DG

My last fair before Christmas, and what a place to end the year. Hay Castle is full of makers for the day, and the whole town gets into the festive spirit on the same Saturday. Come for a wander, a warming drink and some last-minute gifts.

Can’t make to any Wales Perfumery events in person?

If none of these dates work for you, you can shop my perfumes, discovery sets and home fragrances online at any time. A discovery set is a lovely way to try several fragrances at home before you commit to a full bottle. It also makes a thoughtful gift for someone whose taste you’re not quite sure of.

Plan Your Visit: Wales Perfumery Events, Dates and Venues

Times, prices and arrangements are set by each organiser, so please check their pages before you travel.

DateEventVenueDetails
Friday 2 and Saturday 3 OctoberCotswold Life Home & Gift ShowCheltenham Racecourse, CheltenhamEVENT DETAILS
Saturday 10 OctoberWelsh Autumn MarketLondon Welsh Centre, 157 to 163 Gray’s Inn Road, London WC1X 8UEEVENT DETAILS
Tuesday 10 to Saturday 14 NovemberThe Pop-Up Perfumery41 Store Street, London WC1E 7DBEVENT DETAILS
Saturday 14 and Sunday 15 November (my team)Rolls of Monmouth Christmas FairThe Rolls of Monmouth Golf Club, The Hendre, Monmouth NP25 5HGEVENT DETAILS
Monday 30 November and Tuesday 1 DecemberRoyal Welsh Winter FairRoyal Welsh Showground, Llanelwedd, Builth Wells LD2 3SYEVENT DETAILS
Saturday 12 DecemberHay Christmas FairHay Castle, Oxford Road, Hay-on-Wye HR3 5DGEVENT DETAILS
Any timeShop onlinewalesperfumery.comSHOP NOW
A black gift box tied with a black satin ribbon and bow, on a dark background scattered with small gold sparkles.

Christmas gift ideas?

Browse my Christmas gift guide for inspiration.

If you’d like to hear about new dates as soon as they’re confirmed, sign up to my newsletter below. I hope to see you soon.

Louise x